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Who is Clark K. Supley?

Clark K. Supley is the visionary founder and CEO of LAWSOLV, a company that provides nationwide strategic and holistic solutions for law firms.

Clark has over 36 years of experience in advertising, consulting, marketing, and business administration expertise. He has worked with some of the world’s most prestigious and successful companies, delivering high-quality and innovative services and solutions.

Clark’s professional journey began at the Creative Advantage, a marketing and graphic communications agency, and Union Street Productions, an audio-visual production and multi-media staging company founded by his family where he would find himself honing his skills and expertise, contributing to the success of Fortune 500 companies including GE Corporate, GE Plastics, GE Power Systems, GE Aviation, Owens Corning, National Grid, Carlon, Lexmark, and Price Chopper/Market 32, amongst others.

The family agency excelled in delivering an extensive range of services, from graphic communications, and audio/video production to specializing in organizing tailor-made customer events and corporate meetings designed for CEOs, C-suite executives, leadership, and departments across, sales, marketing, research, and development.

In addition, the agency provided expertise in managing events for 600+ attendees, custom mailers, audio/visual multimedia staging, audio/video production, audio recording, photography, videography, as well as custom-tailored presentations, video and photo candid shows, and  onsite custom clothing and accessories.

The agency’s creative talents also extended to copywriting, illustration, interactive displays, storyboards, TV and radio production, web design, and impactful trade show displays.

Clark’s commitment to excellence during his time at the family business saw him traveling the globe, from Australia, Bermuda, Canada, Hong Kong, Japan, Singapore, South Korea, and throughout the United States, all in his efforts to meet and exceed client expectations with unparalleled service delivery.

The next phase of Clark’s career would be joining Martin, Harding & Mazzotti (Harding Mazzotti), a personal injury law firm located in Upstate New York, initially stepping into the Director of Marketing & Management role, before later ascending to the position of Chief Operating Officer. His transition into the legal sector would mark a significant pivot in his career, bringing his deep marketing, advertising, consulting, and business administration insight to the forefront within a new industry.

His 24-plus years at the law firm would not only showcase his versatility but also his ability to drive transformative growth in a sector distinct from his roots in marketing and graphic communications.

At the law firm, Clark was entrusted with a comprehensive array of responsibilities that would ultimately span the entire operational spectrum of the business, with his oversight including critical areas such as accounting, financial reporting, budgeting, business cost, and revenue management, multi-state IOLTA escrow accounts, payroll, human resources, pension plans including 401k, profit sharing, and cash balance plans.

Additionally, his purview extended to the firm’s call/contact center, intake processes, donations, public relations, client thank you mailers, team-building activities, employee appreciation events, community-building endeavors, workplace culture events, digital and traditional advertising, marketing, media buying, branding, new business development, real estate acquisitions & portfolio management, property maintenance, construction, and remodeling.

Clark was also responsible for the firm’s technology infrastructure and operations, system administration, security, compliance, application management, emerging technologies, VoIP, customer relationship management software, and Office 365 products.

Under Clark’s stewardship, the law firm experienced exponential growth both in revenue and personnel, a testament to his strategic foresight and operational expertise. During his tenure, the firm’s staff increased from 17 members to 150, from 5 attorneys to 43, while the firm’s revenue saw a remarkable ascent from a seven-figure to an eight-figure mark (10X).

The firm’s growth was in numbers, geographical reach, and practice areas. The firm’s services during this time would expand from the Capital District to across New York State, Vermont, and Massachusetts, while its practice areas would grow beyond its original focus of Plaintiff Personal Injury, to include Workers’ Compensation, Social Security Disability, Mass Torts, and Employment Law.

Clark’s tenure at the law firm was not just about expansion but also about impact. The firm’s remarkable achievement of generating over $1 billion in settlements for its clients underscored his strategies’ success and leadership’s effectiveness.

Clark is passionate about helping others succeed to be their best while having some fun along the journey.

He helps law firms attract and retain their ideal clients, grow their practice, and realize their vision.

Clark founded LAWSOLV to leverage his expertise and experience in advertising, consulting, marketing, and business administration to provide tailored and holistic solutions for every aspect of law firm practice.

He shares the values of integrity, compassion, collaboration, and creativity and brings a data-driven and results-oriented approach to his team and his clients.

Clark works closely with law firms to understand their goals, challenges, and opportunities, and to design and implement effective and efficient strategies and solutions that are right for them.

Outside of his professional life, Clark is an alumnus of Schenectady County Community College with an Associate of Applied Science in Hotel Technology and Siena College with a Bachelor of Science in Marketing and Management. In his free time, Clark enjoys spending quality time with his family and friends, engaging in activities from entertaining at home to enjoying the outdoors.

Clark invites you to join the LAWSOLV family, the invitation extends beyond a mere business proposition; it’s a partnership promise to transform visions into tangible successes, supported by a journey of shared ambition and comprehensive backing.

His career, characterized by transformative growth, strategic leadership, and a commitment to excellence, showcases a leader who not only navigates change but also pioneers it, ensuring that LAWSOLV and its clients are poised for unparalleled success.

Who is Ryan Serritella?

 

Ryan Serritella is one of the most accomplished figures in the legal advertising industry. He boasts over two decades of experience in brand ideation, creative production, media management and PR for law firms.

 

From his early days as a budding filmmaker to his tenure at major networks like FOX and ABC, Ryan’s career trajectory has been marked by a relentless pursuit of excellence and a deep-seated desire to make a meaningful impact.

 

As the Founder of RCMO Media, Ryan has demonstrated himself to be a visionary leader, revolutionizing the traditional advertising landscape with his innovative approach and unwavering commitment to client success.

 

RCMO Media represents a paradigm shift in the industry, offering expert media consulting, creative production, media buying, and brand management services for the top legal brands in America. RCMO Media seamlessly integrates itself into their client’s businesses, ensuring meticulous attention to detail and maximum return on investment.

 

Ryan has worked with over 50 law firms in his career, helping them develop meaningful brands and world-class creative campaigns. RCMO Media marries those creative concepts with data-driven media buying decisions to drive ROI to the bottom line. RCMO media has created thousands of TV, Outdoor, and Radio commercials and managed over $400,000,000 in media spend for law firms… generating hundreds of thousands of cases and billions of dollars in verdicts and settlements.

 

Outside of his professional endeavors, Ryan is a devoted husband to his wife Erin and a loving father to their two children. He finds solace and inspiration in his diverse interests, which include baseball, golf, travel, skiing, and the occasional deep dive into Excel spreadsheets.

 

As he continues to shape the future of legal advertising, Ryan remains steadfast in his mission to drive positive change one client at a time.

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